VICE PRESIDENT, MEDICARE SOLUTIONS
Blue Cross Blue Shield of Florida
Jacksonville, Florida
Blue Cross and Blue Shield of Florida is the largest and oldest health insurance provider in the state. BCBSF and its subsidiaries now serve more than 7 million people. BCBSF is the Florida market share leader with its health business alone serving approximately 4 million members, which represents a 30% share of the overall Florida health insurance market. Stable in both enrollment and financial performance, BCBSF reported 2009 consolidated total revenue of over $8 billion and a consolidated retention rate of 90% among its customer base. BCBSF is A+ rated by Standard and Poors.
The Vice President, Medicare Solutions is a newly created position that will lead BCBSF’s Medicare business. Reporting to the SVP, Government and Consumer Markets, the VP will provide strategic, growth-oriented leadership for Blue Cross and Blue Shield of Florida’s Medicare segment. The Vice President, Medicare Solutions will be responsible for developing and implementing vision, strategy, and programs to build BCBSF’s market share in Florida’s Medicare market. He/she will strategically position and market Blue Cross Blue Shield of Florida’s Medicare offerings, increasing BCBSF’s Medicare enrollment and positioning BCBSF as a leader in Florida’s substantial Medicare market.
The Vice President, Medicare Solutions will oversee product development, sales, marketing, and member services for all Blue Cross and Blue Shield of Florida Medicare related activities. This position will ensure compliance with all Medicare-related regulatory, contractual, and company requirements, and will be expected to achieve excellence in all Medicare related activities. The Vice President, Medicare Solutions will be responsible for effective daily management and coordination of the management and profit and loss of the Medicare unit.
The successful candidate will have 10 years leadership experience and an outstanding record of accomplishment in leading a Medicare business line within a significant healthcare payer organization. He/she will be a growth-oriented, strategic thinker with excellent analytical and critical thinking skills. He/she will have at least 5 years experience working with Medicare products and services. He/she will be an exceptional communicator and negotiator, possessing a strong understanding of Medicare policies, procedures, and strategies, and the network/delivery system that supports a product business unit. The successful candidate will be skilled in working in a matrixed environment, with the ability to effectively leverage shared resources. Bachelor’s degree required; graduate degree preferred.
Meyer Consulting has been retained by BCBSF to conduct this search. Resumes, referrals and enquiries should be sent to bcbsfmedicare@meyerconsultinginc.com
